How much do you agree or disagree with the following statement?

“I would miss my offline newspaper if it were no longer available.”

When newspaper readers were asked this question in 2012, 42 percent strongly agreed. This was up from 33 percent in 2007. On the other hand, 18 percent strongly disagreed in 2012. This was up from 14 percent in 2007.

Overall, 63 percent of readers agreed (strongly or somewhat) with the statement in 2012, versus 56 percent in 2007. In 2012, 23 percent disagreed (strongly or somewhat), versus 24 percent in 2007.
__________

“I would miss my print newspaper if it was no longer available”
(Readers of print newspapers)

would-you-miss-print-newspa

Prepared by Aline Rocha.

For the full report of 2012 findings, visit here.

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