Jeffrey Cole, Founder and Director
Jeffrey Cole has been at the forefront of media and communication technology issues in the United States and internationally for more than three decades. Jeff serves as an adviser to governments and many of the largest and most successful companies round the world as they craft digital strategies.
As the director of the World Internet Project, the most comprehensive and longest-running study of its kind, Jeff has worked with more than 50 of the world’s leading brands on digital trends and has delivered over 500 keynote addresses across the globe.
Jeff directs the Center for the Digital Future at the USC Annenberg School for Communication and Journalism, where he serves as Research Professor. Prior to joining USC, Jeff was a member of the UCLA faculty where he served as Director for the UCLA Center for Communication Policy and won the Distinguished Teaching Award.
Click here to download Jeffrey Cole’s full biography.
Brad Berens, Chief Strategy Officer
As Chief Strategy Officer, Brad helps shape how the Center works with partners and the media. He also leads the Future of Transportation project and the forthcoming Future of Health Project, and is a key participant in the Future of Money Project.
Brad is an advisor to executives and companies around the world, and he is a principal at Big Digital Idea Consulting, a boutique strategy shop. Previously, Brad spend several years as the worldwide head of programming for dmg events’ portfolio of events focused on the intersection of interactive media with marketing and advertising, including ad:tech, the iMedia Summits, and the CMO Collective.
Before that, Brad was the editor of all things digital at EarthLink. Berens began his career as a teacher and Shakespearean scholar at UC Berkeley, where he earned a Ph.D. He is also a science fiction writer, and he hopes that you will check out his novel, Redcrosse.
Follow him on Twitter as @bradberens and check out bradberens.com.
Greg Bovitz, Senior Research Fellow
As Senior Research Fellow, Greg advises on the design, implementation and analysis of proprietary custom studies that the Center conducts on behalf of industry partners and government leaders. He is also founder and president of Bovitz, Inc., a multidisciplinary market research and strategy firm. Bovitz holds a Ph.D. from the University of California, San Diego and is a recognized expert in consumer research methods.
Bovitz’s work at the Center includes a leadership role in the implementation and dissemination of the longitudinal Digital Future study. By helping organizations springboard off of the Center’s longitudinal insights into highly customized, proprietary research programs, he enables organizations to stay ahead of emerging developments, rather than simply reacting to them.